What have Dior done to Eau Sauvage Extrême? I started buying it when it was pretty much what it said on the bottle – a slightly more intense and much longer-lasting version of the original Eau Sauvage, with the original’s knockout sherbert lemon and jasmine combination cranked up several extra degrees. Not something you’d want to splash around too liberally, but fun on a dreary day.

In 1979, Hermès launched a brilliant take on the classic men’s eau-de-cologne. Simply called Eau de Cologne d’Hermès, it was created by Françoise Caron, who you could almost say had perfume in her blood. Born in the one-time capital of French fragrance, the Provençal town of Grasse, into a family that worked in the perfume trade, both she and her brother, Olivier Cresp, became highly regarded professional perfumers in their own right.

Many perfumes are variations on a theme, and the fresh, citrusy scent of eau-de-cologne…

Féminité du Bois was launched in 1992 for Shiseido, the Japanese beauty company for which Serge Lutens created many striking ad campaigns, and which backed him in the launch, the same year, of his super-chic Salons du Palais Royal. It was in its original incarnation that I first encountered Féminité du Bois, and what first caught my eye was the design of the bottle – a lovely teardrop-shaped glass container, designed by Lutens himself.

Sadly that style of bottle disappeared in 2009…